Discover a selection of free courses to help you develop business digital marketing and leadership skills during the coronavirus outbreak.
If you’re looking to pivot a live event to a digital one, check out this primer from Google’s own events and experience marketing team.
To help you find insights and get the most of the tool, here are our 10 top tips for using Google Trends to navigate this dynamic environment.
Here are some retail strategies and recommendations you can apply to help shoppers during the COVID-19 outbreak.
COVID-19 has led many employees to work from home. To help, here are four tips to stay productive, accountable, and collaborative as you work from home.
Discover how event marketing teams at Google are reevaluating event marketing strategy during this unique moment amidst a global pandemic.
Discover five media principles that teams are using to navigate Google’s campaigns through the COVID-19 outbreak.
More and more businesses are being forced to reconsider their events strategy. Discover our guide to hosting virtual events on YouTube.
Here are some tips and recommendations to help you navigate the challenges for your small businesses as the world responds to COVID-19.
When online contact lens and eyewear retailer Clearly simplified their analytics strategy, it saved them time and money.
COVID-19 continues to affect our communities. In response, Google has shared 6 ways to better use videoconferencing while working from home.
COVID-19 is affecting communities in different ways. People are looking for helpful advice and accurate information. Here's what Google is doing.
Grow your business. Review three steps you can take to make automated smart advertising bidding tools work harder for you.
From Think with Google and Gimlet Creative, a new podcast that explores the future of marketing, to keep your marketing team ahead of the curve.
We spoke with Google Marketing women and asked them to share their career stories, challenges, and advice for women, or anyone, developing their careers.
No single measurement tool can perfectly capture all data. To be successful, you’ll need a blended approach to measuring media impact across channels.
Consumer needs spark consumer journeys. How can marketers identify those needs and address them? The latest consumer research from Google will help.
It’s the start of a new year — and a new decade. For marketers, it’s also a time to think big. We asked some of Canada’s marketing thought leaders to share what’s top-of-mind for their teams in 2020.
Diversity without inclusion doesn’t work, but what is the difference between the two and where do we fall short? We spoke to industry leaders to find out.
Industry experts share what diversity really means to them. Discover more than just the meaning of diversity but also the importance of it.
Here’s how the advertising industry can ensure diversity and inclusion efforts happen in 2020 and beyond.
Hear from industry experts on why diversity and inclusion are important and how diversity initiatives can bring new perspectives into the workplace.
Uncover perceptions and statistics on digital wellbeing, the complicated relationship people have with technology, and what that means for brands.
What do old-school market research, informal focus groups, and an empty chair have in common? Check out the latest marketing insights to find out.
The Google Doodle, commemorating important events and cultural moments, or honoring notable figures, has humble origins.
The NFL has been home to ads that featured action, comedy, and plenty of men. See how Super Bowl ads are tackling diversity and inclusion.
We asked YouTube Works awards Canada winners to share their strategies for creative video ad campaigns.
We spend 10% of our time online thinking about travel. But we don’t research alike, which makes each travel customer journey look very different.
Discover Financial Services shares advice for other brands wanting to start the journey to better data measurement today.
Since 2015, traditional TV Viewership of the Super Bowl is down 14%, while digital streaming rose 200%. However, the big game continues to get bigger.