How 3 Canadian agencies use AI to improve client outcomes and empower talent
Reaching consumers at the right time is critical yet daunting for marketers. Read what 3 agency leaders said on how AI-driven campaigns can help.
Driving growth in a changing privacy environment: The digital marketing playbook
Google’s Official Digital Marketing Publication. Explore our marketing playbook to learn how to protect customer privacy while continuing to deliver performance.
A data-privacy team can support your privacy transformation. Here’s how
Google’s Official Digital Marketing Publication. Explore how creating a data-privacy team can aid your business’s organizational transformation.
Does your privacy approach meet today’s customer expectations?
Google’s Official Digital Marketing Publication. Explore how to build trust with customers and meet their expectations by focusing on ads privacy.
How 3 often overlooked best practices can supercharge your creative
Google’s Official Digital Marketing Publication. Explore how to optimize your YouTube videos to create effective video ads & boost performance.
Nestlé’s CMO shares her strategy for accelerating digital transformation at scale
Google’s Official Digital Marketing Publication. Explore why digital transformation is the driving force behind Nestlé’s global marketing strategy.
How Quebec City’s marketing team pivoted during the pandemic and boosted hotel occupancy rates
Quebec City revamped its marketing strategy during the pandemic with an ad campaign aimed at encouraging Canadians to visit. Check out the results.
Five things you need to know about how Canadians will be car shopping in 2023
More people are now both researching and buying cars online. As shopping behaviour shifts, here’s how marketers can meet customers where they are.
Google’s Official Digital Marketing Publication. Discover how to build business resilience by earning consistent revenue with changing customer needs.
3 leading brands doing the tried-and-new
Google’s Official Digital Marketing Publication. Explore how brands combine tried-and-true and new marketing approaches to navigate uncertainty.
What marketers can learn from the most powerful YouTube trends of 2022
Google’s Official Digital Marketing Publication. Explore the 2022 YouTube trends that marketers can learn from to keep their audiences engaged.
Are short-form or long-form videos better for brands? Viewers and creators say both are
Google’s Official Digital Marketing Publication. Explore how marketers can utilize both short & long-form videos to create a successful campaign.
Google’s Official Digital Marketing Publication. Explore the 2022 Year in Search data to learn more about consumers’ emerging needs and behaviors.
How Search innovations can help brands navigate billions of words to drive growth
Learn how to drive business growth with the latest search tools and innovations
Industry leaders predict what marketing will look like in 2032
Google’s Official Digital Marketing Publication. Explore industry leaders’ 2032 marketing predictions, which include a focus on building brand trust.
2012 to 2022: What a decade of insights has taught us
Google’s Official Digital Marketing Publication. Explore Google’s digital marketing insights over the past decade focused on consumer behaviour trends.
How a YouTube-first approach helped Mark’s shift brand perception and reach new audiences
Learn how Mark’s used digital storytelling to change its brand message and reach more Canadians.
Your 2022 guide to drive retail sales and reach new customers with Google this holiday season
Google’s Official Digital Marketing Publication. Explore our 2022 retail sales and marketing guide to help drive sales and reach new customers.
2022 Retail Marketing Guide: Be ready for the holidays and seasonal shopping moments
Google’s Official Digital Marketing Publication. Discover how you can be ready for holiday marketing & seasonal shopping with these strategy insights.
2022 Retail Marketing Guide: Grow your online and in-app sales
Google’s Official Digital Marketing Publication. Discover how to grow your online and in-app sales with an omnichannel strategy.
2022 Retail Marketing Guide: Drive foot traffic and in-store sales
Google’s Official Digital Marketing Publication. Explore how you can connect with customers to increase foot traffic and in-store sales.
2022 Retail Marketing Guide: Build your brand and acquire new customers
Google’s Official Digital Marketing Publication. Discover how Google can help you build your brand and acquire new customers with these tips.
2022 Retail Marketing Guide: Use insights to inform your strategy and boost performance
Google’s Official Digital Marketing Publication. Discover how you can improve your marketing strategy and performance with advertising insights.
2022 Retail Marketing Guide: Customers turn to Google every day to browse, research, and buy
Google’s Official Digital Marketing Publication. Online shoppers turn to Google to browse, research & buy. Discover how to reach these online shoppers.
Google’s CMO on what defines Google marketing
Google’s Official Digital Marketing Publication. Discover how the Google CMO defines Google marketing & other insights she has learned over the years.
A decade of Think with Google: Luminary thinkers and memorable perspectives
Google’s Official Digital Marketing Publication. Explore the top digital marketing tips and insights from advertising leaders.
10 timeless articles that mark 10 years of Think with Google
Google’s Official Digital Marketing Publication. Explore the most timeless Think with Google digital marketing articles from the past decade.
Optimize your mobile site or app
Google's Official Digital Marketing Publication. Discover helpful mobile tools and resources to optimize your site or app, check page speed, and more.
Resilience experts share the best ways to maximize creativity in times of stress and transition
Google’s Official Digital Marketing Publication. Discover more about the science behind team resilience & increased performance through creativity.
Google’s Official Digital Marketing Publication. Discover how industry leaders are improving the customer journey to drive omnichannel sales.